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AI Observatory · Italian tourism

Italy/Villages/Umbria/Gubbio

Gubbio

5 questions about Gubbio, 125 answers read this month.

01The hotels

Hotels AI recommends in Gubbio

The top ten hotels by presence: in how many answers each one is named. The ± is the change from the previous month, the arrow the position. Different names for the same property are grouped.

Engine by engine

The same hotels: in how many answers each engine names them. Percentages don't add up to 100: each one says in how many answers that item appears, and one answer names more than one.

HotelAll enginesChatGPTCopilotGeminiGrokPerplexity
Hotel Relais Ducale 54% ±— —60%60%56%56%40%
Hotel Gattapone 49% ±— —56%36%44%60%48%
Hotel Bosone Palace 42% ±— —36%36%44%56%36%
Park Hotel ai Cappuccini 41% ±— —40%40%44%40%40%
Hub Hotel 35% ±— —48%8%44%60%16%
Hotel San Marco Gubbio 32% ±— —32%40%40%48%0%
Hotel Villa Montegranelli 26% ±— —12%28%44%48%0%
Hotel Porta Marmorea 21% ±— —24%44%36%0%0%
Castello di Petroia 14% ±— —12%0%8%40%12%
Hotel San Francesco e il lupo 13% ±— —8%20%36%0%0%
02The questions

The questions · Gubbio

The questions we ask every month about this place, each backed by a real Google search. Under each: the hotels AI names most, and how many answers cite a DMO or a hotel's website.

EN

what are the best hotels in Gubbio?

Search: hotels in gubbio · 13,670 Google searches a year

  1. 1Hotel Relais Ducale100%
  2. 2Park Hotel ai Cappuccini100%
  3. 3Hotel Bosone Palace92%

DMO 0%Hotel 20%

EN

what to see in Gubbio?

Search: things to do in gubbio · 1,500 Google searches a year

DMO 52%Hotel 0%

IT

cosa vedere a Gubbio?

Search: cosa vedere gubbio · 48,900 Google searches a year

DMO 32%Hotel 0%

IT

quali sono i migliori hotel a Gubbio?

Search: hotel gubbio · 25,960 Google searches a year

  1. 1Hotel Relais Ducale100%
  2. 2Park Hotel ai Cappuccini100%
  3. 3Hotel Bosone Palace92%

DMO 0%Hotel 8%

ITbudget

quali sono i migliori hotel economici a Gubbio?

Search: hotel economici gubbio · 1,730 Google searches a year

  1. 1Hotel Gattapone96%
  2. 2Hotel Relais Ducale72%
  3. 3Hub Hotel56%

DMO 0%Hotel 16%

03The answers

What AI answers, in full

One question, and each engine's answer on the first of the 5 runs. Highlighted names are the ones we count; below the text, the cited sources.

We asked

«what are the best hotels in Gubbio?»

ChatGPT · gpt-5-6


Gubbio has some lovely historic hotels, and the best choice depends on whether you want old-world atmosphere in the center or a more luxurious countryside stay.

My shortlist

  • Park Hotel Ai Cappuccini - A converted 17th-century monastery just outside the historic center. It has a pool, extensive grounds, spa/wellness facilities and a more full-service feel. Current guest ratings are around 9.1/10 on Booking.com and 4.6/5 on Tripadvisor.
    Best for: a comfortable/luxurious stay, couples, relaxing at the hotel.

  • Hotel Relais Ducale - Right in the medieval heart of Gubbio, beside Piazza Grande and close to the cathedral and Palazzo dei Consoli. It's particularly appealing if you want to walk everywhere and experience Gubbio after the day-trippers leave.
    Best for: historic atmosphere and location.

  • Hotel Gattapone - Another excellent choice inside the historic center, in a pedestrian area just around the corner from Piazza Grande. Booking.com currently gives it 8.6/10 from more than 500 reviews.
    Best for: central location and traditional Gubbio experience.

  • Hotel Bosone Palace - A characterful historic property in the center, with antique furnishings and spacious rooms. It's only about 200 feet from the cathedral.
    Best for: medieval ambience and historic interiors.

  • Hub Hotel - A more contemporary option, with excellent recent guest feedback; Tripadvisor currently shows 4.8/5, while Booking.com shows 9.0/10 from over 1,200 reviews.
    Best for: modern comfort and amenities rather than sleeping inside the medieval core.

If you want something really special

Castello di Petroia is worth considering even though it's outside the center. It's a genuine medieval castle setting with gardens, a seasonal pool and countryside surroundings; Booking.com currently shows a 9.3/10 guest score.

For a first visit, I'd focus on Relais Ducale, Gattapone, or Bosone Palace if being in the historic center matters most; choose Park Hotel Ai Cappuccini if the hotel itself is part of the experience.

If you tell me your dates, budget per night, and whether you're driving, I can narrow this down to 2-3 hotels and check current availability/prices.

The map cards ChatGPT shows
Name Score Category Address Phone
Park Hotel ai Cappuccini ⭐ 4.7/5 (906) Hotel Via Tifernate, 55, 06024 Gubbio PG, Italy +390759234
Hotel Relais Ducale ⭐ 4.4/5 (658) Hotel Piazza Grande, 5, Via Galeotti, 19, 06024 Gubbio PG, Italy +390759220157
Hotel Gattapone ⭐ 4.3/5 (534) Hotel Via Beni, 11, 06024 Gubbio PG, Italy +390759272489
Hotel Bosone Palace ⭐ 4.3/5 (460) Hotel Via XX Settembre, 22, 06024 Gubbio PG, Italy +390759220688
Hub Hotel ⭐ 4.7/5 (395) Hotel Via Perugina, 74, 06024 Gubbio PG, Italy +390756700040
Castello di Petroia ⭐ 4.7/5 (371) Hotel, Restaurant Località Petroia, 06024 Gubbio PG, Italy +39075920287

Cited sourcesBooking.comTripadvisor

The engine's original text, without links. Other runs of the same question may answer differently: that is why we run it 5 times.